Bengaluru: Alive Experience Platform, the full-stack technology-led lifestyle and experience ecosystem, has raised ₹6 crore in funding as it pursues rapid nationwide expansion.
The Alive Experience Platform has reported a 90x surge in revenue within a year and is now targeting ₹100 crore ARR by March 2027. Backed by Powerhouse Ventures and multiple angel investors, the platform currently operates in Bengaluru and Hyderabad, with Goa set to be the next launch destination.
Founded by former investor and serial entrepreneur Vivek Kumar, the Alive Experience Platform aims to elevate the quality of urban living through curated, immersive experiences spanning adventure, food, art, wellness, and culture.
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Alive Experience Platform: Elevating Quality of Urban Living
The company has already developed over 125 original experiences, tapping into India’s rising demand for experiential consumption.
With the experiential travel segment projected to reach USD 45 billion by 2027, Alive is building a new category centered around everyday experiences for city residents rather than tourists.
Unlike traditional listing-driven travel or activity aggregators, the Alive Experience Platform functions as India’s first full-stack experience engine.
Its proprietary technology supports end-to-end creation – from conceptualisation and design tools to automated content management and intelligent discovery.
Experiences range from sky adventures, vineyard brunches, and glamping, to pottery workshops, chef-led dinners, aerial yoga, and woodworking sessions.
The company is additionally powering India’s emerging experience creator economy. Through simplified tools for creation, discovery, and marketing, Alive enables chefs, artists, and independent hosts to convert passion into sustainable income. Several creators on the platform earn up to ₹5 lakh per month by launching original experiences.
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Alive’s core audience comprises young professionals aged 21–38 seeking novelty, meaningful social engagement, and relief from urban fatigue. Google Trends data indicates a 21% annual rise in searches for “things to do” across major Indian cities, reflecting the growing shift toward experience-led lifestyles.
The Alive Experience Platform plans to expand to Goa by year-end and aims to be operational in 10 major cities and 3–5 tourist hubs by 2026. The company targets scaling to 500+ curated experiences and over 100,000 paying customers.
Alive has already partnered with brands including The Leela Palace, Embassy International Riding School, Prestige Golfshire, and the Padukone-Dravid Centre for Sports Excellence.
Vivek Kumar, Founder, Alive: “Our mission is to significantly upgrade quality of life in Indian cities through thousands of new and unique experiences built with our tech-first, scalable approach. India’s experience economy is at a transformative stage, and we are shaping a cultural shift in how people live, celebrate, and connect.”
Kshitij Golwalkar, General Partner, Powerhouse Ventures: “Alive is creating a new category by blending technology, culture, and lifestyle. As consumers prioritise experiences over possessions, Alive is well positioned to lead India’s multibillion-dollar experience economy.”
